RUSSIAN APPAREL MARKET REPORT: 2011 Edition

What is a "RUSSIAN APPAREL MARKET REPORT"? It is a comprehensive report which provides the information on apparel markets volume and dynamics, retail structure, consumer behavior, leading players, trends, projections. It gives an excellent "big picture" perspective on the Russian apparel industry which is original, timely and accurate. 

Methodology

Executive Summary

Market size and dynamics of a Russian apparel market. Crisis influence and further projections.

Consumer behavior and preferences. Post-crisis changes in consumer behavior.

Volume and dynamics of a domestic apparel manufacturer.

Export and import structure of a Russian apparel market: volume, dynamics, countries-importers and destination countries

Export and import characteristics of menswear
Export and import characteristics of womenswear
Export and import characteristics of sportswear

Structure and segments of a Russian apparel market

Price segmentation of a Russian apparel market
Demographic segmentation of a Russian apparel market
Functional segmentation of a Russian apparel market

Overview of the retail market: retail formats, main retail trends, regional specifics.

Retail market structure and leading retailers in a Russian Apparel market

Retailers segmentation in a Russian Apparel market
Leading global retailers
Leading Russian retailers

Survey of customs regulations, practices, import tariffs for apparel to Russia

General customs clearance regulations, peculiarities on import of certain types of goods
Import tariffs and other customs duties/payments
Certification, marking and labeling goods regulations

List of tables

List of graphs

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Fashion Consulting Group carries out constant market research that provides insights into market trends, analysis, projections, sales and marketing strategies to operate in Russian Apparel, Footwear and Accessories markets.

We provide the following types of research:
 

• Complex analytic reports of Russian apparel, footwear and accessories markets. Including but not limited to: statistical data, analytical monitoring and expert evaluation.
• Quantitative and qualitative marketing research focused on a defined market or segment ( e.g. outerwear, childrenswear, mens' business apparel, plus sizes, intimate apparel, etc.)
• Local characteristics of consumption, consumer behavior and preferences specific for Russian apparel market
• Study into the main characteristics of a brand target audience, including consumer behavior and buying features
• Study into specifics of defined Russian regions identifying consumption, values, lifestyle and demographics
• Analysis of a market entry and regular promotional activities in a given category, including competition environment with applicable recommendations included
• Sample-collection, creative concepts, advertising materials testing and brand development 
• Expert interviews with distributors, retailers and wholesalers based on FCG data base of leading industry experts and  extended variety of customized information.

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